Nom Nom is a pet food retailer that sells fresh dog food that is delivered to your door the very next day. Their meals are neatly packaged and are kept cold until delivery.

At, we liked that they offer customizable pet food products. You determine your dog’s food profile and from there they make recommendations. These are made while taking various factors into consideration like your dog’s size, whether they are picky eaters, and they also offer allergy-sensitive products.

They are a good choice because of the convenience and high quality of their pet food products and supplements.

  • Nom Nom is a pet food retailer specializing in creating a customized diet based on your dog’s own food profile
  • You can purchase Nom Nom products at
  • They offer specific pet food products which are highly customizable
  • This brand also has supplements for pets
9.4/10Our Score
  • There are fewer than 100 Board Certified Veterinary Nutritionists in the US, and we happen to have two of them in our corner.
  • They create each Nom Nom recipe to the nutritional levels established by AAFCO Food Nutrient Profiles.
  • They believe (and we agree) that feeding our pets well is the best way to prevent chronic disease.

What is Nom Nom?

Nom Nom is a Tennessee-based pet food retailer that offers fresh dog food delivered right to your door the next day. Their process involves creating a customized food diet based on your dog’s food profile. Your dog’s food profile will allow them to make recommendations for dogs of any dog size, picky eaters, and allergy-sensitive ones. Once you get settled with a customized meal plan with vet-recommended real food ingredients, their team will start prepping your dog’s mealtime from USDA-certified kitchens. The meals are then quickly packaged and kept cold as they are delivered to your door.

dog eating nom nom food

Who Owns Nom Nom?

Nom Nom is owned by Nate Phillips, who is both the CEO and co-founder. It is a private company that has gone through four different fundraising rounds, totaling more than $13 million. The top investors of Nom Nom dog food are Coefficient Capital, based in New York, and Headline Investments, New York, and Headline Investments, which is based in California.

Where is Nom Nom Made?

Nom Nom is made in USDA-certified kitchens in Nashville, Tennessee, and the San Francisco Bay Area. In these kitchens, AAFCO-compliant compliant ingredients are produced in made-to-order batches. The AAFCO is the Association of American Feed Control Officials, and they are responsible for ensuring food products on the market meet nutrition requirements.

These meals will make any dog happy to nom nom nom away. The meals are adjusted to meet the calorie requirements and contain plenty of fresh veggies and protein. The finished product contains no additives and is only composed of human-grade ingredients to ensure you provide your dog with the healthiest meal possible. The company is based in Nashville, Tennessee, in the United States.

What does Nom Nom Sell?

Nom Nom Microbiome Testing Kit

The catalog of Nom Nom is focused on the quality of products over several products. You will find specific products in small quantities that are highly customizable. They sell many different pet products, including the following:

  • Pet Food: dog food, kibble, and balance recipes designed by board-certified veterinary nutritionists.
  • Supplements: Various health-boosting products like probiotics and microbiome testing kits.

What Dog Products Does Nom Nom Sell?

Every dog breed, from your large farmer’s dog types to your adorable lap dog types, has a great selection of FDA-approved products available. They sell mainly dog products on their website, with a few different types that you can find below:

Dog Food: Various recipes, which include Beef Mash, Pork Potluck, Chicken Cuisine, and Turkey Fare.

Dog Supplements: Two different health support formulas like the Full Spectrum Probiotics for Dogs and GI Targeted Probiotics for Dogs.

Nom Nom: Dog Food

Nom Nom sells balanced recipes and pre-portioned meals that are created specifically for your dog. They are mixed, prepared, and packaged in Nom Nom’s own kitchens. A team of scientists is responsible for producing these personalized health insights that you will find in Nom Nom Paleo dog food. These dog food products include the following:

  • Beef Mash: This dish contains high-quality ground beef mixed with potatoes, eggs, carrots, and peas. You will also find healthy additions like fish oil, sunflower oil, and various vitamins and minerals. Fish Oil is a great ingredient to support a dog’s health by reducing joint pain, protecting the heart, and strengthening the immune system. The Omega-3 fatty acids in fish oil can give dogs clearer skin and shinier coats.
  • Chicken Cuisine: Dogs eating this dish will be happy to consume the delicious chicken, sweet potatoes, squash, and spinach mixture made from human-grade ingredients. This mixture has a 77% moisture rating, meaning you won’t have to worry about it dehydrating your dog, giving them uncomfortable poops later, or causing other indigestion.
  • Pork Potluck: Their signature pork dish is filled to the brim with different healthy veggies. In addition to the ground pork, you also get russet potatoes, green beans, squash, kale, and cremini mushrooms. Cremini mushrooms are high in carbohydrates and protein but don’t have any fat content. They are also low in calories and contain high amounts of calcium.
  • Turkey Fare: The Turkey dish includes delicious ground turkey, brown rice, eggs, carrots, and spinach. It contains 10% crude protein, 5% crude fat, and 1% crude fiber and has a 72% maximum moisture level. It also contains a vitamin B12 supplement that will help your dog repair nervous system damage and increase the healthiness of their gut biome.


Nom Nom Probiotic Support: Full Spectrum for Dogs

Nom Nom has two different health supplements that they sell for dogs. These supplements offer a 30-day supply to your dog and try to focus on remedying a specific health issue. These dog supplements are listed below:

  • Full Spectrum Probiotics for Dogs: This supplement is made to support your dog’s gut health. The product promotes the overall wellness of your dog’s microbiome through the injection of compound tablets that balance the biome around good gut bacteria. This has the effect of improving digestion, aiding nutrient absorption, and boosting your dog’s immune system.
  • GI Targeted Probiotics for Dogs: Your furry friend will be relieved to take this probiotic support to help with their indigestion battles. This supplement is formulated to cure the everyday upset stomach, vomiting, or repeat diarrhea that can make your pet uncomfortable. It contains 20 billion CFUs and five different probiotic strains that can give your dog’s digestive system a power boost.
  • Gut Health Kit: This health kit can be an essential tool in determining the health of your dog. You use this kit to test your dog’s microbiome so you can make calculated decisions on how to improve their health. This way, your dog or cat can live a long and healthy life.

Does Nom Nom Sell Cat Products?

Yes, Nom Nom does sell cat products. However, it does not offer any cat food products and only currently has one cat supplement on its website. They focus primarily on serving dogs; since cats and dogs are so different, they cannot offer cat-compatible products. Since their process involves complete meal plan customization, it would need to develop a new meal plan process just for cats.

Does Nom Nom Sell Cat Food?

They do not currently sell any cat food.

Cat Supplements

There are two different types of supplements for cats that you can find on their website including the following:

  • Full Spectrum Probiotics for Cats: These probiotics can help your cat maintain normal digestive health and immune functions. There is also prebiotic fiber included that adds additional bacteria benefits. These supplements are FDA registered and are made independently to ensure quality.
  • Gut Health Kit: A supplement that is good for cats and dogs. The health kit allows you to calculate the genetic material in your cat’s gut, allowing you to focus on getting the nutrients you need.

Is Nom Nom a Good Brand?

Yes, Nom Nom is a good brand for someone who wants to take the stress out of dog food shopping. They offer a customized meal plan that is delivered right to your door. They use high-quality ingredients that are a cut above the typical commercial feed you will find in stores. The brand has had an excellent track record since it started producing food in 2015.

Where can I Buy Nom Nom Products?

You can buy their products on On their website, they offer dog food, dog supplements, and cat supplements. You can also order some of their products from Amazon.

Do Vets Recommend Nom Nom Products?

Yes, Vets recommend Nom Nom products, including pet food and pet supplements. These products were closely developed by a team of scientists and veterinary nutritionists to ensure they come highly recommended by vets. Vets are often looking for human-grade quality meals packed with essential nutrients that your pet needs to live a long life. Since Nom Nom has a high level of quality control and customization, they are an easily recommended brand by Vets.

Why Not Try Them Out?

People should choose Nom Nom because of their products’ convenience and high quality. They offer a completely customizable food experience and some supplement products that can please any dog breed. They will work with you to figure out the best plan for dogs with allergies or dogs who are picky eaters.

Another reason to choose this brand is that each meal is individually prepared in a USA kitchen and kept in cold conditions to maintain freshness. These meals are delivered right to you, so you will never have to worry about running out of food or trying to find a specific brand at the store.

“Diet is one of the most important aspects that can affect the overall health and wellness of our beloved pets, and any disease they might already have can be mitigated by the right changes in the way they eat. Being proactive in screening for the best products for your pet’s consumption could save you the extra trips to the clinic.”

 – Alysper M. Cormanes, DVM